Customer Profiling
Learn what your customers want and need and form deeper, longer-lasting connections.
Customer profiling is the foundation of authentic and meaningful communications.
The purpose of your brand, the offers in your lead generation, the journey through your website, the content you nurture prospects and customers with – they all require a deep, holistic understanding of what makes your customers tick.
With the right customer insight and comprehensive profiling, you can connect with the motivations, desires, preferences, behaviours, needs and goals of your audience. This research will ensure your content and marketing activity targets the right people, with the right messages, for maximum conversions.
Our customer profiling services:
- Analysing buying behavioural patterns in your CRM, marketing automation and digital analytics
- Interviews with channel partners
- Internal interviews with your sales and customer service teams
- Interviews with your customers
- Qualitative and quantitative research using cost-effective online recruitment and research tools
- Artificial intelligence profiling tools
- Desk research to profile executives in target and key accounts
- Desk research into sector and macro trends
- Creating buyer personas from the research data
- Creating buyer journey maps
Global meets personal
Proctor + Stevenson is a full-service marketing agency based in Bristol, UK. Our team of talented designers, marketing strategists and tech experts are known for their friendly approach and sharp expertise. With over four decades of expertise, our growing global client base means business. But our service remains personal.
From pies to curries; sushi to burritos, all served at our lovely Easton abode. We told you that gym membership would be useful.
Great design, without delay
By the time you’ve identified the need for a website update or new landing page, the clock’s already ticking. We pride ourselves on delivering creative, user-centric web design that’s rooted in best-practice. And thanks to Webflow, we can do it faster, and more affordably than ever.
From pies to curries; sushi to burritos, all served at our lovely Easton abode. We told you that gym membership would be useful.
Global meets personal
Proctor + Stevenson is a full-service marketing agency based in Bristol, UK. Our team of talented designers, marketing strategists and tech experts are known for their friendly approach and sharp expertise. With over four decades of expertise, our growing global client base means business. But our service remains personal.
From pies to curries; sushi to burritos, all served at our lovely Easton abode. We told you that gym membership would be useful.
Marketing for businesses of all shapes and sizes
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Questions you might have
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Still have questions?
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